Beauty lies within
OMG TRUE is a new type of online beauty retail shop, where we base all of our items for sale on the most popular things we see throughout social media! We set out to create a better shopping and discovery experience for people, and to really find those items that people love to share and talk about. And the end of the day, we're just having fun and trying to share our passion for great online shopping with the people everywhere!
- Flora, Heley & Patricia